Brace yourselves: We’re Running Out of White Claw
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I haven’t had an IPA since I tried my first Ruby Red Grapefruit White Claw spiked seltzer at my aunt’s Memorial Day BBQ last year.
I loved it at first sip—and at 5% alcohol—and the fact that it tastes like it’s virtually alcohol free—it packs a wallop of a fun buzz.
But according to CNN, “White Claw is a victim of its own success: The hard seltzer brand confirmed a nationwide shortage in the United States, sparked by the drink’s rising popularity.”
“We are working around the clock to increase supply given the rapid growth in consumer demand,” Sanjiv Gajiwala, White Claw’s senior vice president of marketing, told CNN Business. “White Claw has accelerated faster than anyone could have predicted.”The company didn’t specify when stock will return to normal, but Gajiwala said it has been “allocating product to our distributor partners to keep all markets in stock the best we can and will continue to do so until we get back to our normal safety stock position.”
White Claw rose to even bigger fame when YouTuber Trevor Wallace made a video titled “*drinks White Claw once.” It was meant to be a mockery of the fraternity houses that drink hard seltzer but ended up starting a viral trend swarmed with memes associated with the drink.
The video has since received 5.5 million views on Twitter and almost 2 million on YouTube. Here are some of our favorite White Claw memes to get you through your day.
“It’s like a Four Loko that went to private school.” LOL.
*drinks White Claw once* pic.twitter.com/L7w8Dny4MV
— Trevor Wallace (@TrevWall) June 26, 2019
“Ahh, the infamous Hogwarts house of Whiteclaw: where everyone says ‘bro,’ takes a pull on their juul, and defends the honorable hard seltzer.”
“I feel more hydrated than I do drunk.”
It makes the perfect gift!
“These things never give you a hangover.”
In conclusion, if you’re not drinking White Claw, you must have low self esteem.
Holy S***! We’re almost out of White Claw?!