It turns out actor Tom Holland was the real life hero who saved Spidey’s next installment in the Marvel Cinematic Universe when Disney and SONY came to loggerheads over the deal earlier this year.
According to Deadline: “The franchise’s star made multiple appeals to both Disney CEO Bob Iger and Sony film chairman Tom Rothman during negotiations.”
Holland made a surprise appearance at Disney’s D23 Expo days after the Sony-Disney divorce to promote the animated movie Onward.
Online, fans adopted the hashtag #SaveSpiderMan to lobby Sony to make a deal with Disney.
Holland began flexing his diplomacy after the D23 wrapped Aug. 25. He leaned on Rothman to re-engage with Disney (the actor was able to leverage his clout because he also is set to star in Sony’s Uncharted) and also surprisingly reached out to Iger, beseeching one of Hollywood’s most powerful executives to return to the table.
Eventually, a thaw began between Sony and Disney after Holland showed them the outpouring of fan support. In the end, the new deal had something for everyone. Disney won a considerable stake in a new movie, up from a nominal producing fee that sources say amounted to less than 5 percent of the gross for each of the first two Spider-Man films.
Photo above: Tom Holland at the premiere of Disney and Marvel’s ‘Avengers: Infinity War’ held at the El Capitan Theatre in Hollywood, USA on April 23, 2018. – Shutterstock